lessons
Future of Work

Five Ways To Reclaim More Time as a Startup CEO

In the name of getting more done here are my hacks for making more of that all important element - time.

By

Mark McDermott

on

December 13, 2019

lessons
Future of Work

What Happens When People Obsess Over What Technology Does, Not What It Can Do

Working in tech is always a bit of a rollercoster— namely because patterns seem to keep on repeating. Here's what happens when people obsess over what technology can do, illustrated nicely by the history of web.

By

Mark McDermott

on

December 13, 2019

lessons
Startup

Becoming CEO of our Start Up (while remaining COO at the same time)

A little about what I’ve learned during the past six months- both from transitioning from COO to CEO and also how you prioritise and manage things as a CEO of a start up.

By

Mark McDermott

on

December 13, 2019

lessons
Startup

The Majority Customer Cohort You Forgot

We used our Know Your Customer app to try to understand our customers better. Here's how it changed our behavior after a week of displaying the information in our office.

By

Mark McDermott

on

December 13, 2019

automation
Startup

Using Automation to Impress Customers

How to impress customers by generating automated branded content for digital screens during events.

By

Mark McDermott

on

December 13, 2019

growth
Startup

Why We Implemented a High-Touch Customer Acquisition Approach

We decided early on to implement a high-touch customer acquisition strategy. So was it successful? Here are some of the things we learned.

By

Mark McDermott

on

December 13, 2019

lessons
Startup

How to Get Your Team to Fall in Love With the Problem You’re Solving

We all talk about dogfooding our product and there are a lot of buzzwords companies use about being “customer-centric”. But how many of your employees have actually walked a mile in the customer’s shoes? Here's how our employee challenge changed everything.

By

Mark McDermott

on

December 13, 2019

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